In the process of creating the Studio Planner I had to think long and hard about goals because it's the first section of the planner.

I thought about Goals that had failed me. Goals that had brought me further. Goals that had brought new ideas. Goals that had become overwhelming. All. The. Goals.

Valentine’s Day is coming closer. Do you love it? Do you dread it? Are you kind of meh about the whole thing? I’m a longstanding member of club ‘meh’.

But this year I don’t want to (just) be on the receiving end. Here's how...

I have tried so many different planners and organizers to bring order into my days. I would set  deadlines for myself. I tried desperately to plan my day according to the pre-printed times in my planners. 

I WILL submit the proposal by 9am.

I WILL finish that commission by Friday.

I WILL meal-prep for the entire month.

As if mere willpower would magically free up time in my day and force my two young boys to play peacefully and independently when I needed them to.

Strangely enough my daily schedule never fit into what I had so rigidly planned for myself and I ended up frustrated instead.

With none of the restrictions that traditional DIY crafts, like paint by numbers, offer. Instead, our kits offer lots of creative freedom to make each project your own.

So whether you’re at the beginning of your creative journey, looking for a way to create for enjoyment, or needing to gather fresh ideas for your art practice, the Artisan Craft Kit offers inspiration for all ages and skill levels.

In this article I’m going to run you through 3 things to get you started on designing your art or handmade brand

1. Get clear on what your brand stands for and where you want to take it

2. Define your brand’s defining words

3. Style your brand using your brand type